OUR VALUES

At PJS Consultants, our values are the compass that steer us on our journey of creating positive change.

COLLABORATION

We value collaborative partnerships and believe that the best work gets done by leveraging a group’s particular energies and expertise. We invite each other and our collaborators to bring perspectives, strengths, and full selves to the table.

INTEGRITY

We commit to doing what we say and saying what we do in service of clarity, reliability, trustworthiness, and positive relationship.

QUALITY

In order to produce our best work, we hold each other to high standards and invite and expect our clients and community to hold us to the same.

REPRESENTATION

Because we believe in the power and importance of representation, we prioritize having a diverse team to expand our collective perspective, and so that a broad portion of our client base might feel seen and reflected in our work.

LOVE

In the words of Che Guevara,“The true revolutionary is guided by a great feeling of love.” We believe that in order to achieve positive results, love must be at the center of all that we do, meaning we operate from a loving place, valuing honesty, humility, and integrity in our internal and client-facing work alike.

AWARENESS

Our commitment to shaping more truthful narratives and visual representations is grounded in our mission to expand awareness. If we want more justice and progress, we have to establish more understanding and compassion. We know that storytelling—whether verbal or visual—plays a powerful role in bringing more awareness to the storyteller and receiver alike.

EXPRESSION

Mass media typically prioritizes the voices and opinions of the mainstream while disregarding or suppressing the voices of so many others. We commit to listening deeply and inviting our clients and their constituents to express their own truths.
This supports our clients’ self-expression as well as our ability to create collateral that offers more honest and full narratives.

CONNECTION

We are connected. The stories that we tell and the energy that we give have power to uplift and encourage. Our communications work is in service of leveraging that same power to transform our field from a focus on pain and suffering to a focus on truth and hope.