PJS Consultants
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The Hidden Genius Project

The Hidden Genius Project trains and mentors black male youth in technology creation, entrepreneurship, and leadership skills to transform their lives and communities.

STRATEGY, IMPLEMENTATION, INFRASTRUCTURE

CHALLENGE

CHALLENGE

The Hidden Genius Project was facing a crossroads when they called us. After a successful launch with their first Executive Director due to funding trends they were being labeled a coding training program and they knew that their brand was so much more. The wanted to get on the heart of their story, elevate their brand awareness and recognition, and position the organization as a youth development and leadership organization that leverages technology to meet its goals.

PJS IMPACT

PJS IMPACT

• Strategic plan

• Branding

• Increased Fundraising - Individual

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