
Black Vines
STRATEGY, EVENTS, PUBLIC RELATIONS, PROMO

CHALLENGE
Family-led community event that grew into a Black wine education movement.


PJS IMPACT
Supported the professionalization of the curated 450+ attendee flagship event and the launch of subsequent products. Managed communications strategy, social media, public relations, website and collateral production, and visual brand redesign with our partner, 510media.

Black Vines - 5th Anniversary
